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What is Email Marketing in PestPac?

Last Updated: Nov 30, 2018 11:28AM EST

The PestPac Marketing Automation Module is an email marketing solution that allows PestPac users the ability to send marketing emails to their leads existing customers. Email messages in PestPac can be customized and can be scheduled to be sent immediately, or at a specific day and time.  

 

Example email campaigns that can be sent with this tool include:

  • Newsletters

  • Marketing Promotions

  • Upsell/Cross-sell opportunities

  • Operations updates

  • Customer appreciation/loyalty offers

 

The sending of emails to a list is known as a campaign. Campaigns can consist of an unlimited number of messages in sequence. Campaigns can be reported to determine their effectiveness, either for a single goal or part of your overall email marketing strategy.

 

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